How Made.com went from billiondollar idea to fighting for survival
Online furniture retailer in buyout talks after failing to raise cash from investors, writes Hannah Boland
‘This is a company that got way too ambitious. The last thing they needed was an economic retrenchment’
Brent Hoberman, Made.com founder
Business
Philippe Chainieux was certain of one thing. “Made.com is at an inflection point,” he enthused down a crackly phone line in early summer last year.
The online retailer, known for its plush velvet sofas and Instagramworthy homeware had announced plans...
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